Why Is Byredo So Expensive? | Exploring the Luxury Fragrance Brand’s Pricing Strategy
Byredo is so expensive primarily because it is a luxury brand that specializes in high-end fragrances. The high cost is associated with their use of premium, rare ingredients sourced from around the world. Craftsmanship is another factor contributing to the cost; every Byredo fragrance is carefully formulated by expert perfumers. The brand’s reputation for uniqueness …
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