Does Burberry Blue Label Still Exist?

Burberry Blue Label, a former subsidiary of the British brand Burberry in the Japan market, no longer exists. It was initially created to target the younger demographic based in Japan. However, in 2015, Burberry consolidated the Asian and Western markets, discontinuing the Burberry Blue Label. Now, all the Burberry products in Japan are under the Burberry London collection, which is consistently styled with the global line. Therefore, you cannot find new Burberry Blue Label items anymore. The existing ones are only available in resale or secondhand markets.

Is Burberry Blue Label Only Available in Japan?

Burberry Blue Label, a sub-brand of the iconic British luxury fashion house Burberry, holds a unique presence in the fashion industry. However, contrary to popular belief, Blue Label is exclusively available in Japan. This exclusive line was specifically designed to cater to the Japanese market, showcasing a distinct aesthetic and tailored pieces that resonate with local tastes and preferences.

However, it remains exclusive to the Japanese market, offering a distinct fashion experience tailored to the preferences of Japanese consumers.

Overview of Burberry Blue Label: Provide a Brief History and Background of Burberry Blue Label, Including When It Was Launched and Why It Was Created Specifically for the Japanese Market.

Burberry Blue Label is a product line by the British luxury brand Burberry, which was developed exclusively for the Japanese market. It was launched in 1996 as a solution to the high demand for Burberry products in Japan. The Blue Label collection features a range of fashion items, including apparel, accessories, and bags, with a more youthful and casual design aesthetic compared to the main Burberry line.

However, a notable shift occurred when Burberry made the decision to introduce their own brand in Japan. This led to a transformation where the familiar blue and black labels were subsequently re-branded as Crestbridge Blue and Black Label.

Is Blue Label Crestbridge Burberry?

Blue Label Crestbridge isn’t directly affiliated with Burberry. However, there’s a historical connection between the two. In the past, Burberry licensed their brand to Sanyo Shokai, a Japanese apparel company.

Crestbridge Blue Label retains a similar aesthetic to the original Burberry Blue Label, offering a range of fashionable and sophisticated clothing and accessories. While it may not carry the official Burberry branding, it continues to appeal to a loyal customer base that cherishes the classic style and quality associated with the original Blue Label.

On the other hand, Crestbridge Black Label reflects a more edgy and contemporary style, catering to those seeking a modern and urban look. It’s garnered a dedicated following, offering a unique and distinct identity within the Japanese fashion market.

The History and Evolution of the Burberry Blue Label

Burberry Blue Label is a collaborative line between Burberry and the Japanese company, Sanyo Shokai. It was first introduced in 1996, exclusively for the Japanese market. The collection showcased a more casual and youthful aesthetic compared to Burberry’s mainline.

Over the years, the Burberry Blue Label gained popularity among fashionable Japanese consumers, known for it’s iconic tartan patterns, trench coats, and accessories. The collaboration aimed to cater to the specific tastes and preferences of the Japanese market, with a focus on local trends and styles.

However, in 2015, Burberry made the decision to discontinue the Burberry Blue Label line. This move was part of the company’s strategy to streamline their product offerings and focus on their core collections. While the specific reasons behind this decision weren’t publicly disclosed, it’s common for brands to periodically reassess and refine their product lines to align with market demand and business objectives.

Although the Burberry Blue Label line is no longer in production, it’s legacy lives on through vintage pieces and collectors. These items are sought after by fashion enthusiasts who appreciate the unique designs and cultural significance of the collaboration.

Source: 10 Bags We Love From Crestbridge Blue Label!

When it comes to reading a Burberry tag, there are a few key details to pay attention to. Begin by checking the inner tag of the coat for information regarding the material and care instructions. Additionally, on the backside of the label, you’ll find a 13-digit serial number and their London address. Lastly, make sure to read the “Burberry” label twice on each button for authenticity.

How Do You Read a Burberry Tag?

Burberry is known for it’s attention to detail and high-quality craftsmanship, and one way to verify the authenticity of a Burberry coat is by reading the label. When examining a Burberry tag, start by checking along the inside of the coat for an inner label. This label will typically provide information about what the coat is made out of, along with care instructions.

It’s also important to take a look at the backside of the label, as this is where you’ll find additional details. Look for a 13-digit serial number, which is unique to each Burberry piece. This number can help verify the authenticity of the coat. Additionally, the label will feature Burberrys London address, which serves as a further confirmation of the brands heritage and authenticity.

When examining the buttons on a Burberry coat, be sure to read the “Burberry” label twice on each button. This is another small yet important detail that can help determine the authenticity of the garment. Authentic Burberry buttons will have the brands name engraved twice on each button, ensuring a level of quality and attention to detail that the brand is known for.

The History of Burberry and It’s Iconic Coat

Burberry is a renowned British fashion brand that’s been in existence since 1856. It was founded by Thomas Burberry and gained popularity for it’s innovative outerwear, particularly the iconic Burberry trench coat.

The Burberry trench coat became a symbol of style and luxury, known for it’s durability and timeless design. It gained popularity among soldiers during World War I and has since then been a staple in the fashion industry.

Regarding Burberry Blue Label, it was a subsidiary line specifically designed for the Japanese market. It offered a more casual and affordable range of products compared to the main Burberry line. However, in 2015, Burberry decided to discontinue the Burberry Blue Label brand.

While Burberry Blue Label no longer exists as an independent line, Burberry continues to thrive as a global luxury brand, offering a wide range of products including clothing, accessories, and fragrances.

In addition to the key details mentioned above, there are a few other telltale signs that can help you determine if a Burberry Blue Label bag is real or fake. Authentic Burberry bags have high-quality stitching with even and precise threading. The materials used should feel luxurious and the hardware should be substantial and well-crafted. Additionally, genuine Burberry bags often come with a dust bag and a serial number or authenticity card. By paying attention to these finer details, you can confidently identify a genuine Burberry Blue Label bag from a counterfeit one.

How Can You Tell if a Burberry Blue Label Bag Is Real?

One of the first signs of a genuine Burberry Blue Label bag is the presence of either a leather label or a metal plaque inside the bag. These labels or plaques should be centrally positioned and securely attached to the bag. When inspecting the logo on the label or plaque, it’s important to note that it should be clearly readable with clean and sharp lettering. Any signs of smudging, fading, or irregular fonts can indicate a fake bag.

Details that are often overlooked in counterfeit Burberry bags include mismatched metal colors and poor engraving. Genuine bags have consistent metal finishes, such as silver, gold, or brass. Any variations or inconsistencies in the color of the metal hardware may indicate a counterfeit bag. Additionally, take a close look at any engravings on the hardware, such as zippers or buttons. Authentic Burberry bags have clean and precise engravings, while fakes may have shallow or poorly executed engravings.

From the construction of the handles to the placement of the logo, everything should exude quality and precision. The quality of the lining is another vital factor to consider. Authentic bags typically have well-made linings with Burberrys signature plaid pattern, whereas counterfeit bags may have inferior or incorrect linings.

When purchasing a Burberry Blue Label bag, it’s always wise to buy from an authorized retailer or directly from Burberry themselves. This ensures that you’re getting an authentic product backed by the brands reputation. However, if you’re considering purchasing a pre-owned bag or from a reseller, thoroughly examining the bag for the aforementioned details can help you make an informed decision and avoid falling for a counterfeit product.

Differences in Packaging Between Genuine and Counterfeit Burberry Blue Label Bags

Genuine Burberry Blue Label bags come in packaging that showcases the brand’s attention to detail and quality. The packaging is typically made of high-quality materials, such as sturdy boxes or dust bags, featuring the iconic Burberry logo and branding. It may also include extra features like protective wrapping, tags, or authenticity cards.

In contrast, counterfeit Burberry Blue Label bags often have packaging that’s noticeably different in quality and design. Counterfeits may have flimsy or poorly constructed boxes, dust bags that lack the brand’s signature pattern or logo, and may lack additional details like authenticity cards or tags.

It’s essential to be vigilant and examine the packaging carefully when purchasing a Burberry Blue Label bag. Authentic products will have packaging that reflects the brand’s commitment to craftsmanship, while counterfeit items may have inconsistencies or lack the brand’s distinctive touch.

Now, let’s delve into the fascinating history behind Burberry’s labeling and explore why the iconic brand transitioned from “Burberrys” to “Burberry.”

Does Burberry Label Say Burberrys?

The history of the Burberry label has seen it’s fair share of changes over the years. It all began with the brand using the name “Burberry” on it’s products. However, during a certain period of time, it transitioned to using “Burberrys” as it’s label. This change occurred in the 1990s and lasted for several years. So, if you come across a Burberry item with the “Burberrys” logo, it isn’t necessarily a fake. Instead, it’s likely a vintage piece that predates the year 2000.

The use of the “Burberrys” label was primarily a design choice made during the 20th century. This particular labeling gave the brand a distinct aesthetic that appealed to many. However, as fashion trends and consumer tastes evolve, it isn’t uncommon for brands to make adjustments to their labels. In the case of Burberry, this included a return to using the original “Burberry” label.

In the realm of fashion, vintage pieces carry a certain appeal and nostalgia. Owning an item with the “Burberrys” label is like owning a piece of history. It serves as a testament to Burberrys evolution as a brand and the ever-changing landscape of fashion. So, if you stumble upon a genuine vintage Burberry item with the “Burberrys” logo, consider it a unique find and a symbol of the brands enduring legacy.

The Evolution of Burberry’s Logo and Labeling: Explore the Different Iterations of the Burberry Label Over the Years and How It Has Changed to Reflect the Brand’s Identity.

  • The first iteration of the Burberry label featured the brand’s name in a small, uppercase font.
  • In later years, the logo evolved to include the iconic Burberry check pattern alongside the brand’s name.
  • As the brand continued to evolve, the logo underwent further changes, incorporating different fonts and design elements.
  • One notable iteration featured a simplified version of the logo, with just the Burberry check pattern and no accompanying text.
  • Recently, Burberry has returned to a more classic design, with a bold, uppercase logo featuring the brand’s name in a distinctive font.
  • The evolution of Burberry’s logo and labeling reflects the brand’s commitment to both heritage and innovation, as it continues to adapt to changing consumer preferences and market trends.

For many years, Burberry licensees in Japan have been responsible for manufacturing and distributing a wide range of products under the Burberry name. However, the British luxury brand has recently made the decision to sever ties with it’s last licensee in Japan. Now, Burberry is solely focusing on creating it’s own high-end products, carefully curating a smaller selection of luxury items. This shift marks a significant change for Burberry in Japan, reinforcing it’s commitment to exclusivity and quality.

Is Burberry in Japan Real?

Burberry in Japan is indeed a legitimate entity, although it’s presence has evolved over the years. Previously, the brand had licensed it’s name to various partners in Japan, resulting in an extensive range of products under the Burberry label. From fashionable miniskirts to trendy baseball caps, the Japanese licensees produced a wide array of goods targeting different market segments. However, in recent times, Burberry has undergone a strategic shift in it’s approach.

The British luxury brand made the decision to discontinue it’s partnerships with licensees in Japan. Instead, Burberry has chosen to refocus it’s operations solely on the high-end market, creating a curated selection of exquisite products in-house. This move signifies a departure from the diversified product range once associated with Burberry in Japan.

By pulling the plug on the last licensee, Burberry has embraced a more exclusive and streamlined strategy, honing in on creating high-quality, premium items. This demonstrates the brands commitment to maintaining a strong reputation in the luxury market and positioning itself as a purveyor of refined fashion and accessories.

Under this new strategy, the brand aims to maintain it’s status as a symbol of luxury and elegance, embodying the essence of British craftsmanship in every carefully crafted piece it offers.

The History of Burberry in Japan: This Could Provide More Background Information on Burberry’s Presence in Japan, Including When They First Entered the Market and How Their Partnerships With Licensees Have Evolved Over Time.

  • Burberry’s entry into the Japanese market
  • Early partnerships with licensees in Japan
  • Evolution of Burberry’s presence in Japan
  • Collaborations with Japanese designers
  • Influence on Japanese fashion and culture
  • Expansion of Burberry stores and flagship locations
  • Successes and challenges in the Japanese market
  • The role of Japanese celebrities in promoting Burberry
  • Impact on Burberry’s global brand image
  • Future plans for Burberry in Japan


This rebranding showcases a seamless transition, allowing fans of the previous Burberry Blue Label to still enjoy their beloved products under a refreshed identity. Although the termination of the Burberry license may have brought about changes, it hasn’t extinguished the spirit and appeal of the Blue Label line.

  • Gillian Page

    Gillian Page, perfume enthusiast and the creative mind behind our blog, is a captivating storyteller who has devoted her life to exploring the enchanting world of fragrances.

Scroll to Top